Steam Has 70 Percent of Digital Market Share

Steam Has 70 Percent of Digital Market Share

Steam, Valve’s online digital distribution service, has become the go-to place for buying your games digitally. And while we all knew it was big, perhaps we didn’t know exactly how big. In Stardock’s 2009 customer report, company chief Brad Wardell wrote the following:

“Our estimation is that Steam — as the current market leader — enjoys approximately 70 percent of the overall digital distribution market with Impulse at 10 percent and all others combined at 20 percent in terms of actual dollars generated per month.”

70 percent is a pretty hefty number, though it really shouldn’t come as that much of a surprise. Wardell also estimates that digitial distribution will contribute around 25 percent of revenue for a “typical PC game publisher on a new title.”

Some people, like Gearbox president Randy Pitchford, have criticized Steam for almost monopolizing the digital distribution market. Pitchford also suggested that Steam become its own entity, seperate from Valve, to prevent any conflict of interest on the service.

Personally, I love Steam, if for nothing else but the awesome deals,  but it’s that love that makes me completely biased. I’m not a developer, so I can’t speak for them. What do you guys think? Do you think Steam is possibly doing more harm than good?

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